Trying to explain a difficult concept? Create animated videos. Animation can bring concepts to life that no text or live video can. Besides, boring talking heads are not enough anymore to break through the clutter. Animated videos are a perfect combination of entertainment, nostalgia and simplicity. And they work.
Engaging video is a must to keep the viewer engaged. Humans have an average 6-seconds attention span hence to capture and maintain their attention is crucial. Animation videos have proven to do the trick with his conversion rates and viewership.